Dirty gardening.
As a brand partnership with 72andSunny’s very own rainwear
brand Raynsie, we created music video for Donnie’s chart topper
“De Tuinslang” (the garden hose). An electro-infused hip-hop track with wonderfully unsubtle musings about, well…a garden hose. All that dirty talk inspired a hyper stylised music video that leans on the same garden metaphors as the song itself.
Directed by: Leonardo Cosme, Jan-Willem de Man, Frenkel Schönfeld
Concept: Jan-Willem de Man, Frenkel Schönfeld, Mario Guay
Creative Director: Rey Andrade
Production: George Ancock
Edit: Daan Oskam
Agency: 72andSunny